WELCOME TO THE
mental game
masterclass
This course equips coaches and parents with the tools, insights, and communication strategies to confidently guide young athletes through the ups and downs of competition, team and culture dynamics, performance pressure, and emotional development.
We'll explore how to manage expectations, foster motivation, and create a positive, growth-centered environment where kids thrive—not just as athletes, but as people. Whether you're dealing with tryout stress, a lack of confidence, burnout, or sideline drama, this course can help you build a playbook for supporting your young athletes with purpose, patience, and perspective.
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Chapter 1: The Warm-Up Introduction
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Chapter 2: Understanding Your Role in Sports
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Zones of Excellence
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How Kids Learn
Every practice, game, and car ride home is a learning lab. Through sports, kids experience the full range of human emotion—joy, fear, pride, frustration, triumph, disappointment—and, with adult guidance, learn how to navigate those emotions in healthy, productive ways.
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Parenting & Coaching Style Changes
There are clear distinctions between the experiences of athletes when we were growing up and those of athletes today. The pressures, opportunities, and environments surrounding kids have changed dramatically, which means adjustments are needed in how both parents and coaches guide them.
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Chapter 3: Keys to the Inner Game & Motivation
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Creating a Growth Mindset
If your child starts to show signs of disinterest, boredom, or negative emotions related to their sport—whether it’s hockey or any other activity—this could be a signal that their intrinsic motivation is waning. Forcing them to continue in these moments often backfires, inhibiting their growth and potentially leading to resentment.
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Keeping Yourself Motivated During the Long Season
As the season stretches on, even the most dedicated athletes—and their parents and coaches—can feel fatigue, frustration, or burnout creeping in. This lesson helps you and your athletes reconnect with the deeper joy of sports and the habits that sustain energy, focus, and enthusiasm over time.
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7 Truths @ Development
Let’s discuss some key truths about child development that are foundational for understanding how we support young athletes. We all must share this recognition, as it shapes how we guide children, not just in the sport your child plays, but in all aspects of their development.
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Keeping Athletes Motivated
In this lesson, we’ll explore two powerful drivers of behavior—intrinsic (internal) and extrinsic (external) motivation—and how understanding their balance can transform the way we support young athletes.
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Breaking Negative Thought Spirals
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Power of Practices
Practices in youth sports are far more than drills, routines, or repetitions—they are living classrooms where values, character, and team culture take root. Inspired by Lao Tze’s timeless wisdom, we’re reminded that “what we think, say, and repeatedly do shapes who we become.” Every practice, no matter how small, offers a chance to build not just skills, but identity.
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Breathe Like A Pro
In the fast-paced, emotionally charged world of youth sports, learning to breathe intentionally can be a game-changer. Breathwork is more than a relaxation tool—it’s a skill that builds composure, confidence, and resilience for athletes, parents, and coaches alike. Whether it’s a tense pregame moment, a missed play, or an anxious drive home, the way we breathe directly influences how we think, feel, and perform.
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Chapter 4: Building Resilient Athletes & Teams
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Building Confidence
Confidence is the heartbeat of great performance—and one of the most powerful gifts a parent or coach can nurture in a young athlete. It fuels motivation, focus, and resilience, allowing kids to take risks, learn from mistakes, and grow through both victory and defeat. Yet confidence is not something athletes are born with—it’s something that is built, protected, and reinforced through their daily experiences and the messages they receive from the adults around them.
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Dangers of "Too Much Ego"
Confidence is the heartbeat of great performance—and one of the most powerful gifts a parent or coach can nurture in a young athlete. It fuels motivation, focus, and resilience, allowing kids to take risks, learn from mistakes, and grow through both victory and defeat. Yet confidence is not something athletes are born with—it’s something that is built, protected, and reinforced through their daily experiences and the messages they receive from the adults around them.
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Power of Gratitude
Gratitude is more than good manners—it’s a mindset that strengthens motivation, deepens enjoyment, and builds emotional resilience in young athletes. When kids learn to appreciate the people, opportunities, and lessons that shape their athletic journey, they develop a healthier relationship with both success and struggle.
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Dealing with Coach Conflict
The relationship between a young athlete and their coach can be one of the most formative influences in sports—and in life. A supportive, attuned coach can inspire confidence, resilience, and lifelong love for the game. But inevitably, there are moments when athletes struggle with their coach—when personalities clash, communication breaks down, or feedback feels harsh or unfair.
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Raising a Team Player
Team sports offer far more than competition—they are living classrooms where young athletes learn how to collaborate, communicate, and lead. The best teams don’t just produce strong players; they nurture good teammates and future leaders. But these qualities don’t appear overnight—they develop gradually, through consistent guidance, modeling, and age-appropriate expectations.
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Awesome Team Culture
A great team culture doesn’t just happen—it’s built, moment by moment, through the words, behaviors, and values modeled by coaches, parents, and athletes alike. Team culture is the heartbeat of youth sports. It shapes how kids feel about themselves, how they treat others, and whether they develop the confidence and joy to keep growing through the game.
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Chapter 5: Rising to the Challenge
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Impactful Car Ride Conversations
The car ride home (or any quiet moment after a game or practice) can be one of the most powerful and delicate spaces in youth sports. What parents and coaches say—or don’t say—during these moments can either strengthen motivation or quietly chip away at it.
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Peak Motivation Videos (PMV)
The "Peak Motivation Video" (PMV) is a simple yet incredibly effective technique that any parent can create—no professional video production experience is required! Once reserved for professional and collegiate athletes, this tool is now accessible to everyone thanks to smartphones and user-friendly video editing apps.
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Turning Lessons Into Wins
As this learning journey comes to a close, this final lesson invites you to pause, reflect, and celebrate how far you’ve come—not only as a parent or coach, but as a guide in a young athlete’s development.
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meet your instructors
Hi, we are Greg Dunn, Executive Coach & Dr. Michael McElhenie, Chief Psychologist
At the heart of our mission lies a commitment to empowering young athletes, coaches and parents to reach their full potential in sports and beyond.
With a track record of assisting thousands of young athletes in their development journey, along with guiding coaches and parents to transform their coaching approaches, we are dedicated to the athlete-centric holistic growth and success of youth sports.